Ingredients
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True Colours is naturally derived without any artificial colours or flavours and only include ingredients that play important roles in the health and wellbeing of your dog or puppy.
Provide vitamin A, vitamin C, vitamin K and manganese and also contain antioxidants.
Blueberries
Aid the prevention of urinary tract infection by preventing harmful bacteria and fungi attracting to the urinary tract wall, are high in vitamin C and health promoting antioxidants.
Cranberries
High quality protein that is easily digestible and rich in Omega 3.
Fish
Are a great source of vitamin A which helps maintain healthy vision while also including antioxidants, minerals and soluble fibre.
Carrots
Is a great source of essential vitamins
A, C, K, D, and B complex and also
include minerals such as iron, manganese, and potassium.
Dandelion
A highly digestible and delicious protein source containing essential fatty acids, essential amino acids and minerals.
Lamb
Is an excellent source of Omega 3, 6, and 9. Omegas 3 and 6 are essential fatty acids.
Emu Oil
Is a strong antioxidant that naturally slows down the oxidation process that turns fats rancid.
Rosemary
High in dietary fibre and are a great natural source of many minerals, nutrients and vitamins.
Cherry Tomatoes
Provides essential amino acids, fatty acids, vitamins, and minerals for energy and muscle development.
Chicken
Contain many nutrients including fibre, folate, manganese, vitamin B1, vitamin C, vitamin K and are also rich in health promoting antioxidants.
Field Peas
Alfalfa
Being a superfood, Alfalfa is great natural source of quality fibre. Containing many nutrients, vitamins and minerals including iron, vitamin A, vitamin C, vitamin E and vitamin K. Alfalfa is very beneficial for dogs as it can help combat vitamin deficiency and is often used to help with diabetes and thyroid conditions.
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Apples
Apples are rich in important antioxidants and a great source of fibre and vitamin C.
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Beet Pulp
A great source of fibre, beet pulp is also a prebiotic fibre that stimulates the growth of healthy gut bacteria.
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Biotin
Required for normal skin and coat, Biotin is a water soluble B-vitamin necessary for metabolism of proteins, carbohydrates, fats, fatty acid and non-essential amino acids.
Bovine Colostrum
Bovine Colostrum contains more than 250 beneficial substances, from simple nutritional elements such as protein, fats, vitamins, and minerals, to more complex material such as lactoferrin, transfer factors, growth factors, and immunoglobulins or antibodies.
Broccoli
Broccoli is one of the highest protein sources among all vegetables and provides high levels of dietary fibre, folic acid, vitamin C and vitamin K.
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Calcium Propionate
Used in many human and animal foods, calcium propionate prevent mold.
Chicken Fat
(preserved with mixed Tocopherols)
A quality source of essential fatty acids and great source of energy, Chicken Fat has a beneficial effect on the immune system and plays a positive role in stress response.
Citric Acid
Used in many animal and human foods, Citric Acid naturally occurs in fruit and prevents growth of many organisms.
Copper
Promoting normal red blood cell formation, Copper aids in the production of enzymes for respiration and supports central nervous system function and tissue formation.
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Flaxseed
Flaxseed is a plant based ingredient rich in nutrients including fibre, protein, lignans and omega 3 fatty acids supporting great pet health.
Fish Oil
Fish Oil, a great energy source, is rich in essential omega 1 and omega 6 oils and vitamins including vitamin A, vitamin B3 and vitamin D. Having a wide range of health benefits, Fish Oil can is often used in the treatment of skin conditions, joint problems and cardiovascular disease.
Folic Acid
Folic Acid is a water soluble B-vitamin playing a key role in many cellular functions.
Iron
Iron is an essential mineral.
Kale
A superfood, Kale offers high levels of vitamin C, vitamin K, calcium, beta carotene, omega 3 fatty acids and is also rich in lutein which supports healthy eyes.
Kelp
Kelp is a great source of fiber, amino acids, minerals and iodine which aids in a well-functioning glandular system.
Manganese
Manganese is necessary for the production of healthy bone and proper metabolism of lipids and carbohydrates.
Magnesium
Magnesium is necessary to ensure a dog’s body absorbs calcium, it also aids in bone and muscle development.
Natural Chicken Flavour
Natural flavours are derived from natural sources including spices, vegetables and herbs and enhance the taste of the food.
Niacin
An essential B vitamin that occurs naturally in many foods, the body requires Niacin to break down sugars and fats into energy. Due to its role in fatty acid synthesis, Niacin also aids in skin and coat health.
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Parsley
High in protein, Parsel is a fantastic source of folic acid, iron, vitamin A, vitamin C and vitamin K.
Potato
Potatoes contain vitamin C, vitamin B, potassium and dietary fibre and help support strong muscles and a healthy immune system.
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Spinach
Spinach is a great source of nutrients including fibre, folic acid, iron, zinc, calcium, magnesium, manganese, potassium and many vitamins including vitamin A, vitamin B2, vitamin B6, vitamin C, vitamin E and vitamin K.
Sweet Potato
Sweet potatoes are a very high quality carbohydrate source and are an excellent source of vitamin A, high in fibre, minerals, vitamin C and vitamin B6. Recent studies also show they may be beneficial for dogs with diabetes as they can help stabilize blood sugar levels and lower insulin resistance.
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Tapioca
Tapioca is a good carbohydrate high in vitamins, minerals and organic compounds. It is a great source of dietary fiber, protein, iron, calcium and vitamin B6. Tapioca binds all the other ingredients together to ensure a consistent and well-formed kibble.
Vitamin A
Vitamin A is needed for the immune system and the growth and health of bones, teeth, hair, skin, muscle and also required for healthy lungs, mucous membranes and lining of the digestive tract.
Vitamine B1
Vitamine B1 or Thiamine is an essential nutrient required for many complex biochemical reactions including and is essential to ensure the function of the nervous system.
Vitamin B2
Vitamin B2 or Riboflavin is involved in many biochemical reactions and contributes to healthy skin and coat.
Vitamin B5
Vitamin B5 or pantothenic acid is found in nearly all foodstuffs and is reported to increase stamina. Due to its role in the production adrenal hormones and antibodies produced by white blood cells, vitamin B2 is often referred to as the “anti-stress” vitamin.
Vitamin B6
Vitamin B6 or pyridoxine is needed for many metabolic processes including the mobilization of glucose, amino acid, glucose and lipid metabolism, histamine synthesis, neurotransmitter synthesis and gene expression.
Vitamin B12
Vitamin B12, or cobalamin, is necessary for red blood cell formation and proper functioning of the nervous system.
Vitamin D
Vitamin D is required for utilization and absorption of phosphorus and calcium and promotes healthy bone, skin, heart and tissue.
Vitamin E
Vitamin E is an antioxidant nutrient necessary for the health of body organs and systems such as muscles, skin, the reproductive tract and immune system.
Yucca Extract
Yucca plant extract can naturally help the body remove toxins and aid digestion, it may also reduce body odour and the smell of faeces and urine.
Zinc
Zinc, an essential trace mineral is needed in a dogs’ diet to maintain good health.